After 6 years as an attorney, I founded FT Empire. I became a consultant for companies looking to expand into esports, video games, and the metaverse. I found myself educating nonendemic clients on gaming nuances. 

I first worked on a series of deals including with FaZe Clan, and for the Travis Scott x Fortnite event Astronomical. I also consulted on gaming projects for traditional entertainment properties represented by a prestigious Beverly Hills Entertainment Firm.

In 2021 I was retained by Holodeck Media to lead day to day administrative and operational functions of business through New York, Los Angeles, and Dubai offices. I successfully brought on partners including ComicCon, SnapChat, GymShark, HyperX, and many more. Holodeck's hit podcast, The Business of Esports, is now the television show Game Changers on CNBC Arabia!

Around this time I also began teaching a collegiate esports business course at the University of California Irvine. UCI honored me in December 2022 with their award of distinction for my role as an educator and advisory board member. I similarly advised for Chapman University and the TGR Foundation.

At Riot Games I negotiated corporate partnerships by leveraging a robust catalog of gaming and entertainment IP including Valorant, League of Legends, and the Netflix Series: Arcane. I ended my work for Riot in 2024.